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Stan Rosenfield

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Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 12:12

A thread for Stan? Ah, why the heck not? Not sure if he qualifies as friend, family or possibly pet loyal employee, Mr Rosenfield is George's publicist and has been for many years.

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From American Journalism Review

October 1999

Stan Rosenfield has been in the public relations business for 35 years, 24 as head of his own company. His clients include Robert DeNiro, Danny DeVito, John Goodman, Will Smith, George Clooney, Joan Lunden and Christian Slater [and now Charlie Sheen, and Kelsey Grammer - Katiedot]. He has been around long enough that his recollections of how public relations used to be--when the memory of Walter Winchell still cast a shadow on the land--offer a colorful glimpse of a vanished world.

"In the '60s and parts of the '70s, PR firms used to be able to make a living just representing actors who made their living just doing guest shots on TV," Rosenfield says. "You could easily get trade coverage in the industry papers of these actors. We quote unquote `planted the column.' " Rosenfield started out working for legendary publicist Jay Bernstein. "I was copy chief--I wrote up and planted five to seven items per week. No one does that anymore. And you'd give them an outside item [a piece of news not on a client] for every three planted ones. Here we called them `outside items'; on the East Coast they called them `freebies.'

"It used to be more creative," he continues. "About 25 years ago, there was an old flack by the name of Dave Epstein, who went overboard with PR on his client." The trades in those days were filled with announcements of fictitious, European-based producers who had just hired someone's client. Epstein, it was felt, carried this too far. The trades struck back. "So one day on page one, one of the trades ran an obit: Epstein's favorite phony producer had been killed in a car crash. But Epstein was undeterred. He came up with the producer's brother."

Now, of course, the emphasis has shifted from old-fashioned hijinks in the trades and gossip columns to dead-serious maneuvering for glossy magazine celebrity covers. "Well, we call it `fine tuning,' or `protecting one's position,' " Rosenfield remarks, "but if you want to call them `celebrity covers,' that's fine with me. Anyway, unless you can get a guarantee of a cover, you can really hurt a client. To go from the cover to the inside...well, there are a lot of gray areas. Or `amber lights' as I call them.' " One of those amber lights might be the touchy area of approving the writer assigned to do the story.

"Yeah, absolutely we're more careful about looking at that," Rosenfield says. "I always say this: Clients hire us as much for our judgment as for our ability to execute a plan. Sometimes you just don't have the leverage, and sometimes there are times when you horse trade. A good PR person is more than someone who comes to the phone and says, `Yes, we'll do this' or `No, we won't.' "

Still, even a publicist can get irritated with that immediate, unthinking "No!" publicists these days are known for. "I don't think they're in it for the long haul," he says of this crowd. "These people who just give the emphatic, quick `No,' you better do it with the blessing of your client." One time Rosenfield asked another publicist if his client would do something for a charity Rosenfield was involved with. "He said, `No,' and I said, `Why don't you do this? Because I know it's his favorite charity. Why don't you ask him? Before I ask someone on the board to ask him.'

"And you have to keep that in mind, when you say no to a journalist," he adds. "Sometimes the journalist knows other people in the client's life." But Rosenfield was careful to give the publicist he'd approached for his charity an opportunity to reconsider. "Despite that line in `Butch Cassidy and the Sundance Kid,' there are rules to a knife fight," he says.
And what does Rosenfield think of the media now? He has three big irritations: privacy issues, inaccuracy and negativity. "Freedom of the press doesn't mean you have to be vitriolic," he points out. "It is why they invented the word `symbiotic.' But you know, the magazines, in their rush to be super-competitive, gave the control to us. Any power, eventually we're going to lose it. But right now we've got it."


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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 12:17

From CAA speakers
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Stan Rosenfield knows what it takes to work with the best actors, directors, producers, writers, and other creative talent. As president of Stan Rosenfield & Associates, a Los Angeles entertainment public relations firm, Stan represents notable personalities including Robert De Niro, George Clooney, Danny DeVito, Geoffrey Rush, Gene Simmons, Helen Mirren, Charlie Sheen, Kelly Ripa, Andy Garcia

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Re: Stan Rosenfield

Post by melbert on Sat Dec 18 2010, 12:19

What a client list!! He must be doing something right, even though we don't agree with him concerning George.

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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 12:29

Podcast with him here: Inside Entertainment

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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 13:18

Here Stan speaks about publicist Ronnie Chasen who was shot dead in November:

The full story on CNN is a good read

November 18 2010

"You think back and you go, 'Oh, my God, she was having such a nice time,'" publicist Stan Rosenfield said. "Who knew she'd be dead in 72 hours?"

He learned of her slaying while on a flight to New York.

"I was devastated. I have a pretty hard shell, but this one just crushed it."

Rosenfield, who represents actors George Clooney and Danny DeVito, among others, said he offered Chasen a partnership in his public relations firm years ago. "And she said, 'Look, I just want to do what I do. I don't want to worry about the paper clips,' which meant she didn't want to get bogged down in the administration."

He said Chasen was passionate about her Oscar-winning specialty, which he compared to mounting a political campaign. "You hire people to go out and get votes. You don't go up to somebody and go, 'Will you vote for me?' You arrange screenings and media and events that draw attention to your project. If she was on board with something, you benefited."

Chasen will be laid to rest after a Sunday morning service at Hillside Memorial Park. She will be in good company. Jack Benny, Milton Berle, Al Jolson, Dinah Shore, Michael Landon and Shelley Winters are buried there.

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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 13:32

And an excerpt from ta-daaah! The New Yorker (proving that I don't just read US Magazine. Oh ok, I do).

This is the bit about Stan collecting his award from George. I only include it here because I love the cartoon of them together that they ran.

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22 March 2010

Two days before the Eighty-second Academy Awards, the International Cinematographers Guild hosted, of all things, the Forty-seventh Annual Publicists Awards, a gala luncheon at the Hyatt Regency in Century City, to celebrate Hollywood’s press agents . . .

. . . Borgnine, who was wearing a silver sharkskin jacket, relinquished the stage to George Clooney, who was on hand to present the Les Mason Award to his longtime publicist, Stan Rosenfield. (“Biggest thing that ever happened at this awards, hands down,” one movie publicist said, speaking on condition of anonymity. “I’m a publicist. I don’t get quoted.”)

Clooney, with a shaggy new hairdo and his familiar twinkle, got right down to it. “Being a publicist involves getting your client into rehab, then lying about it when your client goes to rehab, and getting them back into rehab once they leave,” he said. “That shit makes this all the more poignant.”

When Rosenfield, a partly bald middle-aged man with glasses, came to the lectern, he said, “I have to thank my clients for the fact that their presence in my life gets my phone calls returned.”

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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 13:43

From All American Speakers:
[no date]

As president of Stan Rosenfield & Associates, a Los Angeles entertainment public relations firm, Stan represents notable personalities including Robert De Niro, George Clooney, Danny DeVito, Geoffrey Rush, Gene Simmons, Helen Mirren, Charlie Sheen, Kelly Ripa, Andy Garcia, Kelsey Grammer, Hank Azaria and John Goodman.

Rosenfield teaches an entire course at UCLA Extension called Strategies for Representing Talent in Agency Public Relations and is a frequent guest lecturer on Entertainment Public Relations at several universities, including UCLA, USC and Loyola. Through Rosenfield’s courses, individuals learn about the inside workings of an entertainment public relations company from a top media strategist whose talent list reads like a Who's Who of the industry.

In his course on Strategies for Representing Talent in Agency Public Relations, Stan explores a wide spectrum of agency strategies, including how to sign clients, how to keep your client base, and how to create ongoing publicity campaigns designed to fit your client's specific needs. The course also covers how to create and maintain relationships with your clients and the media, how to develop pitches and story ideas for electronic and print outlets, how to create and sustain an image, how to handle damage control, how to solve career problems--and more. While the focus is on strategies in the entertainment field, the course also examines proven methods of obtaining publicity.

These insights garnered are useful to anyone who handles clients. Guest speakers invited to his courses include a prominent media trainer, a print and electronic journalist who talks about what makes the media receptive to public relations pitches, the editor of one of the nation’s largest blogs and an expert in crisis management/ damage control.

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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 13:47

Here he is, talking to Global Lawyer about starting up your own company.

[no date]

“I һаԁ һаԁ worked fοr a very successful company, аחԁ I һаԁ always wanted tο ɡο out οח mу οwח. I read аח article аbουt tһе Master’s Gold Tournament, wһісһ ѕаіԁ, ‘Tһе average age οf a Master’s champion wаѕ 33, һοwеνеr іf уου һаԁ חοt one tһе Master’s bу tһе time уου wеrе 28, уου wеrе חοt ƖіkеƖу tο win іt.’ I equated tһаt tο going out οח уουr οwח. I ԁіԁ חοt want ѕtаrt out οח mу οwח wһеח I wаѕ 45, bυt I didn’t quite know wһаt οr һοw I wanted tο ԁο іt, аחԁ spent one year аt tһе former company doing nothing bυt рƖаחחіחɡ mу company, developing a mental business рƖаח.”

Rosenfield, wһο ѕtаrtеԁ һіѕ company іח August, 1975, suggested сrеаtіחɡ a business рƖаח, аחԁ obtaining a line οf credit tο ѕtаrt уουr company. Rosenfield’s first client wаѕ Actor Bruce Dern, аחԁ һіѕ friend wһο wаѕ general manager οf KHJ radio іח LA, аחԁ I һаԁ tһе movie “One Flew Over Tһе Cookoos Nest,” (starring Jack Nicolson), аחԁ tһеrе wеrе a couple οf actors іח tһаt film tһаt I һаԁ talked tο, bесаυѕе wе wеrе representing tһе movie. Three οr four actors came wіtһ mе.”

“I operated tһе first three months οח adredeline alone, bυt tһаt’s һοw I ԁіԁ іt. Mу former boss used tο ѕау ‘eight phone calls tһеח I аm out οf business.’ Yου сουƖԁ lose уουr company іf уου ɡеt four οr five phone calls saying ‘уου’ve bееח really ɡοοԁ fοr mе, bυt I want tο ɡο a different direction.’ Tһеrе’s חο protection against tһаt, bесаυѕе personal service contracts аrе חοt valid unless tһеу һаνе a 30-day out clause, аחԁ clients саח leave уου. I һаԁ very loyal clients,” ѕаіԁ Rosenfield.

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Re: Stan Rosenfield

Post by Admin on Sat Dec 18 2010, 13:54

melbert wrote:What a client list!! He must be doing something right, even though we don't agree with him concerning George.
Hmm, going to debate this a little with you here. I think Stan has done an outstanding job with George. He's taken a guy with average acting skills and a genuine taste for sleaze and for over 10 years made him look like a full-blown movie star.

I think most people here know that I work in PR (not in the entertainment business though!) and one thing I can say is that no publicist, no matter how good, can possibly control everything that's ever said about your client. Bad publicity does come out and it's beyond the publicist's control. Secondly, it's worth remembering that a publicist can only advise a client; he/she can't make the client take that advice.

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Re: Stan Rosenfield

Post by melbert on Sat Dec 18 2010, 14:20

Point taken! I'm not a good debator, so I won't even go there. I just really wish that ALL publicists didn't have to fib. When the "true" story comes out, it just makes them all look like fools. Then when there is a real story to be told, people have a tendency to not believe it, cuz' is it just another snowjob.

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Re: Stan Rosenfield

Post by Katiedot on Sat Dec 18 2010, 15:09

Oh no, didn't mean to scare you off! 'Debate' is way too strong a word; 'chat' would have been better, but ungrammatical.

I agree with you about publicists lying - and that's why I work in a field where I almost never have to lie. I'd hate to have to work in an area where I was forever tango-ing with the truth ("of course my clients are happily married", "No, he's not in rehab", "We know nothing about hookers and the gramme of cocaine", "Of course she's still the leading movie star" etc etc).

Out of interest, what lies do you guys think Stan tells about George?

BTW, I'm perfectly happy to have a good conversation going and don't expect people to agree with each other (or me!) just to keep the harmony.

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Re: Stan Rosenfield

Post by melbert on Sat Dec 18 2010, 15:39

Oh Katie, I didn't mean that how it sounded. And by the way, your avatar looks mahvalous!!!!!!!!!
I can't recall everything that Stan has "denied" about George, but the same with Charlie, etc. I understand they don't want to tell the truth about the bad stuff, but I guess I have a problem with the out-n-out lies. I think I would rather hear a "no comment" or "we don't comment on so-n-so's personal life" than to make up some BS story that the fans will never believe. I really have no respect for people who feel the need to tell lies.
I understand too that our "stars" would like a sense of normalcy to their lives, but they really did "sign up" for the publicity that comes with fame. It makes me wonder how some can stay under the radar, yet still be big stars. Whereas, the wannabe stars are all over the place. Is that their manager, publicist or who getting them "seen" all over the place? They're the ones that I couldn't give 2 bits about. And we know EVERYTHING about them. Bleeeeeek!!!!! Mad

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Re: Stan Rosenfield

Post by Merlin on Mon Feb 28 2011, 19:54

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Charlie Sheen's Publicist Quits

Charlie Sheen's longtime publicist has quit, TMZ has learned.

Stan Rosenfield tells TMZ ... he's resigning because "I worked with Charlie Sheen for a long time and I care about him very much, however, at this time, I'm unable to work effectively as his publicist and have respectfully resigned."

Stan resigned minutes after Sheen appeared on live on TMZ this morning ... where Charlie insinuated that Stan lied to the media on his behalf regarding the hotel trashing incident at The Plaza hotel in NYC back in October.

Stan had issued a statement saying Charlie was hospitalized that night for an "allergic reaction."

When Mike Walters asked Charlie about the medical explanation, CL responded, "I was asleep when that statement went out."

Sheen added, "I respect Stan ... he was doing the best he could in that moment ... had I confirmed with him, I probably would have come up with something better. "

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Re: Stan Rosenfield

Post by melbert on Mon Feb 28 2011, 20:42

"Sheen added, "I respect Stan ... he was doing the best he could in that moment ... had I confirmed with him, I probably would have come up with something better. "


So, he's admitting he would have lied too!!! So, why should we believe any of the garbage coming out of his mouth now? He is truly SICK! Charlie, not Stan!
.

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Re: Stan Rosenfield

Post by lucy on Mon Feb 28 2011, 22:48

Did anyone watch the today show interview? What a sad, egotistical ass, makes me remember why i'm a GC fan. HE looks like ----,and for some reason believes he's all that. I hope all that money he's earned, he's invested well so he will be able to afford his lifestyle (porn,hookers,call girls,drugs,child-support,.etc.) no wonder his wives -ex's are so crazy. Good for Stan,he will be much better off without CS.

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Re: Stan Rosenfield

Post by Dexterdidit on Mon Feb 28 2011, 23:31

Charlie is digging his own graves and now he doesn't have the protection of Stan and I bet Stan has managed to stop alot of stuff. I think Charlie really believes everything he says which is even more scary. He is out of control and clearly his home rehab isn't working. I don't agree with his fathers statement that being a drug addict is like having cancer. Cause everyone I have known who has cancer works their asses off trying to get better and does whatever is needed to help themselves. Charlie doesn't want to put in the hard work and he clearly enjoys his lifestyle. He has been doing this for 20 years or more and still keeps going back. It is going to take something major for him to wakeup but while he has the money and keeps getting the attention he craves he isn't going to stop anytime soon. If some idiot book company actually signs him up for what he asks then they are even more stupid. Disclaimer: My views on cancer and drug addictions come from my own experiences with people from both areas and i fully understand if people don't concurr with my view!

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Re: Stan Rosenfield

Post by lucy on Mon Feb 28 2011, 23:40

Caner is not a choice,drug addiction is.For his father it must feel like death,waiting to happen.Nightmare for a parent.Like what you have to say Dexerdidit!!!!!

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Re: Stan Rosenfield

Post by melbert on Mon Feb 28 2011, 23:41

I just watched the videos over on TMZ. OMFP!!! Charlie was a fidgity, rambling, egotistic ICK!!!!!! This man needs to be put away and fast before he hurts someone. JMHO!!! Bravo Stan for ridding yourself of him!

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Re: Stan Rosenfield

Post by Sabby on Tue Mar 01 2011, 00:27

I have no words for Charlie Sheen... just watched his TMZ interview and all I can say is OMG, what a waste of 30 mins of my time! Stan would have looked foolish if he hadn't quit. I'm sure he's doing a happy dance somewhere now that he's free of Sheen's madness.

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Re: Stan Rosenfield

Post by CarraVogue on Tue Mar 01 2011, 01:04

I watched the TMZ and today show interviews and they were painful to watch. What's even sadder is that some "addiction experts" who are commenting today, say he hasn't hit rock bottom yet. He's so delusional and full of himself that he is planning to sue to get the $millions remaining on his contract. He should be paying all of the people on his show who are now out of work because of his bad behavior and arrogant attitude. I say good for Stan for getting out of this bad situation instead of continuing to enable and make excuses for Charlie's waste of a life.



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Re: Stan Rosenfield

Post by bunny on Tue Mar 01 2011, 01:42

Good for Stan - quitting is the best thing for his credibility.

Watching the interviews with Charlie, it seems it is beyond addiction. It looks more like a mental issues, bi polar or something else.

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Re: Stan Rosenfield

Post by melbert on Tue Mar 01 2011, 02:06

But, he says that he's NOT bipolar! Ha! In my opinion, and I'm not a psychiatrist, he has a whole lot of psychiatric issues going on.

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Re: Stan Rosenfield

Post by Katiedot on Tue Mar 01 2011, 03:24

More about Stan's resignation:
showbiz 411

Exclusive: Charlie Sheen’s Publicist Stan Rosenfeld Fires Star

Stan Rosenfeld, a beloved and honorable press agent, is quitting Charlie Sheen this morning. Rosenfeld has worked for Sheen for eight years, masterfully guiding him through his divorces from both Denise Richards and Brooke Mueller. Stan –whose other clients include Robert DeNiro, George Clooney, and Kelsey Grammer–has also had to deal with Sheen’s public misbehavior over the years. But the last couple of weeks spelled the end of their relationship. Sheen has run wild, ignoring Rosenfeld and booking TV and radio interviews without him. As I wrote last week. Stan–a new grandfather–was on a plane from LA to NY for Kelsey Grammer’s wedding when Sheen went ballistic and took on CBS. By the time the plane landed, “Two and a Half Men” was cancelled and Sheen was labeled an anti-Semite. Sheen can blast CBS, Chuck Lorre, and anyone else, by the way. But Hollywood knows and loves Rosenfield.

Meantime, Sheen’s public nervous breakdown continues. It hasn’t helped that plenty of people have decided to exploit him and enable him. ABC News, The Today Show, and of course, TMZ are complicit in the exploitation of this sad men with sunken eyes ranting incoherently. The Today Show interview with Jeff Rossen is particularly painful. The TMZ interview, conducted at Sheen’s fake baronial Hollywood palace, is a total embarrassment. And Sheen rants on and on about “violent love” and :”violent hate.” He’s advocating drug use, attacking AA, and creating a miserable legacy for his four small children and his adult daughter.

BTW, and this is funny: Rosenfeld sent out a short statement about quitting. TMZ described as something sent just to them. It was sent to everyone. And Rosenfeld didn’t quit because of the TMZ interview. He happened to text Sheen his resignation not knowing that the former TV star was doing his live interview
.


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Re: Stan Rosenfield

Post by Dexterdidit on Tue Mar 01 2011, 04:10

The interview I read was Sheen stating he was worth more then the 1.5 million per episode and that they need to see how special he is and because of all THEIR bad behaviour he deserves 3 million per episode for Two and a Half Men. I think they will cancel the show before they will do that. He may have a fight on his hands the show has been cancelled for the rest of this season cause of him and his behaviour. According to Charlie he has magically become cured and is no longer addicted he just blinked his eyes and he was cured. Yep no delusions there! Maybe they need to get him to sign a morales clause etc if they are dumb enough to come back next year. Who would work on such an unstable set? Also the producers and I think the chanel sound like they have had enough and I really don't see them bending to his over inflated ego. It's been 10 years they have had a good run they should move on and let Charlie wallow in his own amazingness!

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Re: Stan Rosenfield

Post by watching on Tue Mar 01 2011, 06:03

Stan's other clients - Robert DeNiro, George Clooney, and Kelsey Grammer.

So to have Stan be your publicist, do you have to be an aging actor with a preference for hookers and/or golddigging women 20 years younger than you?? Can you imagine the Rosenfeld Xmas party - all those egos in one room with their insignificant others there fawning over their bank accounts and industry connections. It would not be a Mensa meeting, that's for sure.

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Re: Stan Rosenfield

Post by watching on Tue Mar 01 2011, 06:14

I guess I am different about Stan quitting than others who have posted. I can understand not being able to rein him in but it makes Stan look unprofessional to leave his client out in the cold like this. Stan was loyal and now hs quits??? So hitting women is ok and he stays for that but Charlie offends his boss who is worth $$$$$ and Stan walks???

So what history tells us is that:
He stayed with Charlie when his career was up.
He stayed when his career was down.
He stayed when he got 2 and a half men and the attached pay cheque.
He stayed whilst he publicly did hookers & porn stars.
He stayed when he did copious amounts of drugs.
He stayed when he overdosed and refused to get help.
He stayed through a number of marriages and public divorces.
He stayed through Charlie assaulting and threatening to kill each of his wives on numerous occasions.
He stayed through the assaults and threats on hookers / gold-diggers in hotel rooms.
He stayed through the charges and the court proceedings.
But he won't stay when he insults the money tree?

That's his line in the sand?

Like Charlie wasn't this crazy 6 months ago. Like Chartlie wasn't like this in private. It's good to see where Stan's priorities lie. He will stay through all the muck but put yourself in a situation where you may lose your cash flow or cause him to possibly have a strained relationship with one of the most powerful writer / producers in Hollywood, he will be out the door because it might impact on HIS business??

I never really thought highly of Stan with all the blatant lying that his job entailed but this is simply abandoning a sinking ship and taking all the life jackets with him. Charlie may not want to help himself and he may not be listening to advice but to publicly dump him this week seems a bit heartless. Oh I forgot, it's just a business. It's not like he has stated that he prides himself on having both a working and personal relationship with his clients. Oh wait.

Let's hope George doesn't go off the deep end because Stan will most likely walk then too.

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Re: Stan Rosenfield

Post by Katiedot on Tue Mar 01 2011, 06:56

I see your point, but I think you could only say that if you knew for certain what Stan (and his team) have or haven't been doing behind the scenes to get help.

Maybe he's a callous enabler, or maybe he's simply at the end of his tether. You can't help someone who doesn't want help because they can't even see they have a problem.

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Re: Stan Rosenfield

Post by watching on Tue Mar 01 2011, 08:46

Katie - I don't think, for me anyway, it is an issue of what was going on behind the scenes and if he was trying to get him help. Stan chose to work for a guy who has a long history of violence against women. That was ok to him. He turned up at Court with Charlie. He issued untruthful press releases. He was involved in repeatedly blaming of the victim. He kept Charlie as a client and kept taking the money. What gets me is for Stan, violence against women apparently was fair game because his client was rich and famous. But when Charlie implies Stan lied on his behalf, he choses at that point, to end the working relationship. That is the straw that broke the camel's back - not the drugs, not the ego, not the self centred behaviour, the recklessness, the violence, the lies - all those things could be overlooked but when Charlie makes a comments about the people who created his show and his viewpoint (twisted as it is) in resoect of those people, Stan packs up and walks away relatively easily. Of all the behaviour Sheen has exhibited in the past couple of years for Stan to reconsider having Charlie as a client at this time, it seems to me that a bit precious and self serving.

I don't think for a second that it is Stan's job to get him to sober up or go to rehab. I am just thrown by how easily Stan walked. Would this not be the time to be working around the clock in damage control mode to try and save some semblence of a career for his long term client. That or if he can see that the job is pretty much gone, maybe Stan is worried that Charlie won;t be able to pay his bill between the alimony, child support, hookers, booze, the drugs and hopefully for Charlie down the line, the medication. Maybe it is just me but I find it to believe it's the best option to isolate someone so damaged when they are clearly on the way to rock bottom. You don't bail on somone if they have an addiction - you don't enable them either but leaving them on their own living in their delusion can only make things worse.

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Re: Stan Rosenfield

Post by Katiedot on Tue Mar 01 2011, 09:20

I think you're ascribing motives to Stan that don't necessarily exist. I don't think Stan walked because Charlie criticised him (what does Stan care about what Charlie says as long as there's a working business relationship?); he walked because there was clearly nothing more he could do.

What you're saying is a lot like criticising the teacher for not coming to work when the school has burnt down.

Stan can only help Charlie with damage control if Charlie does as he's told, which he isn't. He's a liability, booking his own interviews, phoning up media services and running his mouth off. In terms of PR, there's nothing anyone can do right now and for a PR agency to continue to collect a monthly fee for a job they're not doing - couldn't possibly do - would also be wrong.

Charlie's far from isolated and when he does get over this - as I hope he will with the help of friends and family - then he'll need a PR agency to get him back on track. That could well be Stan again, or a fresh agency more willing to put up with Charlie's shit.



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Re: Stan Rosenfield

Post by lucy on Tue Mar 01 2011, 13:22

Watching you are a great debater!!!You've got a lot of good points of view, but I can't blame Stan for saying "basta"

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Re: Stan Rosenfield

Post by sisieq on Tue Mar 01 2011, 21:47

I don't agree with his fathers statement that being a drug addict is like having cancer.
I agree with your Dex ( your comment about cancer victims.) Also, would this be considered an insult to the poor people who lost their lives to cancer - especially in the early days when treamtments was different than now?

When you're an adult, there is only so much a parent can do. Maybe his father didn't mean it this way and is trying to come to grips (in the public eye) with his son's health, but it sounds like a poor excuse for CS's behavior.

It is going to take something major for him to wakeup
Maybe now not having the safety of a good PR person might do it. Or, sadly, something worse.

commenting today, say he hasn't hit rock bottom yet.
I'm thinking that true. He has to face himself in the mirror and admit he's a total druggie. Not saying that's an easy thing to do, ask any recovered alcoholic.

Yes, interesting read, watching, but I respect Stan for dropping CS.

BTW, hear on the radio gossip report that at the "Night Before Party" for the Oscars, Les Moonves asked John Stamos if he'd like to join the show. The report thinks it would be a new character. Good for the network for taking the "high road" and only making John a new character. I would have used him as a total replacement.


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Re: Stan Rosenfield

Post by melbert on Wed Mar 02 2011, 02:07

Does anybody think that Stan just got tired?

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Re: Stan Rosenfield

Post by Dexterdidit on Wed Mar 02 2011, 05:20

I think so Melbert and as my mother used to say no point flogging a dead horse. Charlie refused to listen and clearly stan had enough. I heard the John Stamos thing wasn't actually true. There seem to be a few rumours flying around. I don't see how they could bring the show back with the bad blood between charlie and the creator and the studio etc. He is also asking for a ridicules amount of money and frankly how much longer would two men have lasted for? It has had 10 seasons and the storylines are fairly thin on the ground all the jokes have been done to death by now. I do feel bad for the other actors but hopefully then can move on to a more stable show. Charlie has done this all before and his father needs to stop with the excuses and try abit of tough love! What I can't believe is that Charlie has custody of his two twin sons how bad can the mother be if he is the better option of the two. What about the grandparents stepping in there for the sake of the babies? Hanging around a house with a couple of porn stars and a father clearly not on this planet someone needs to do something for them. This is actually getting beyond stupid!

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Re: Stan Rosenfield

Post by Merlin on Wed Mar 02 2011, 07:25

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Sheen's Kids Removed After Alleged Death Threat

A judge temporarily stripped Charlie Sheen of custody of his twin sons Tuesday, after Brooke Mueller submitted a declaration in which she alleged Charlie said, "I will cut your head off, put it in a box and send it to your mom" ... TMZ has learned.

TMZ broke the story ... Brooke's lawyer got a temporary restraining order against Charlie, prohibiting him from going near her. The judge also ordered Charlie to surrender their twin boys -- Bob and Max -- to Brooke while the TRO remains in effect.

Police removed the twins from Charlie's house late Tuesday.

According to legal docs, Brooke also claims ... on February 23 Charlie threw a phone inside his house and then with a penknife in hand, threatened to stick it in Brooke's eye.

Today's hearing was held without notice to Charlie -- his lawyers were not present.

Brooke's lawyer confessed to the court ... Brooke is currently in a "day treatment" facility for substance abuse. She says she will see the kids for around 4 hours a day while the TRO is in effect and her mom will provide care for the rest of the day.

Sources tell TMZ Charlie's team is furious that the order was issued and plans to go to court tomorrow in an attempt to undo it.

Charlie twittered Tuesday night, "My sons are fine ... My path is now clear .... Defeat is not an option!"

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Re: Stan Rosenfield

Post by Vi on Wed Mar 02 2011, 07:42

we don't know if it's all true whats written by TMZ - but

- Stanley can be glad that he has quit his work - Charlie would really cost him his last hairs

- poor poor children

- Charlie Sheen needs help - URGENT - he's got completely out of control

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Re: Stan Rosenfield

Post by Katiedot on Wed Mar 02 2011, 08:09

He's out of control and that's what drug abuse does to you. I work with a few people who do coke 'socially' and they're perfectly ok as long as you aren't out partying with them.

Problem is, it's not always possible to control the drug use and it does affect your brain chemistry. Not saying that Charlie Sheen was a decent guy at any stage in his life, but this shit isn't going to help him any.

Poor kids. You've got to wonder what their future is going to be like. Makes me realise that maybe George has a point about not having children in Hollywood.

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Re: Stan Rosenfield

Post by bellybaby on Wed Mar 02 2011, 13:19

"He stayed with Charlie when his career was up.
He stayed when his career was down.
He stayed when he got 2 and a half men and the attached pay cheque.
He stayed whilst he publicly did hookers & porn stars.
He stayed when he did copious amounts of drugs.
He stayed when he overdosed and refused to get help.
He stayed through a number of marriages and public divorces.
He stayed through Charlie assaulting and threatening to kill each of his wives on numerous occasions.
He stayed through the assaults and threats on hookers / gold-diggers in hotel rooms.
He stayed through the charges and the court proceedings.
But he won't stay when he insults the money tree?"

That's precisely the point isn't it? Stan DID stay with him through alot of sh*t. How much more should he stay around for? Until he murders someone? I think Stan has more than put up with enough from him and I don't blame him for jumping ship. When the Captain is deliberatley punching holes in the boat - how long do you wait? And the money - I think with Stan's clientele, he's doing ok with money. I don't think Charlie is going to be making alot of money in the next few months anyway. If I were Stan, I couldn't get out of there fast enough.

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Re: Stan Rosenfield

Post by Merlin on Tue Mar 15 2011, 21:53

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Why publicists aren't worried about stars embarrassing themselves on Twitter

Stan mention - article at link...

And with the constant threat of paparazzi blasting uncompromising photos of stars online, Twitter — a site that gives famous folks some control over what is published about them on the Internet — seems the least of celebrities’ problems. “We have many clients with Twitter accounts and they get their message out there,” says Stan Rosenfield, who reps such high-profile actors as George Clooney, Robert De Niro, Geoffrey Rush, and Helen Mirren. “Everybody is doing it. [But] there are so many ways to get into trouble. People can get themselves into trouble for going into a bar and forgetting to put on their pants. Twitter doesn’t add to or take away from that.”
And it’s precisely that kind of trouble that gives publicists confidence about their future in the industry. Celebrities might take care of their own PR via Twitter, but it seems unlikely that the social networking site will ever replace the role of publicists. As Rosenfield says, “Somebody still has to drive you to the train. Somebody has to schedule the train. Facebook and Twitter cannot reason, they cannot plan, they cannot suggest. They are just vehicles.”

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Re: Stan Rosenfield

Post by playfuldeb on Wed Mar 16 2011, 04:51

Maybe Stan quit because Charlie also attacked him verbally and possibly threatened Stan as well? I respect Stan's intelligence, and abilities to help his clients. I think it must have taken something really brash of Charlie for Stan to leave.

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Re: Stan Rosenfield

Post by Katiedot on Sat Apr 09 2011, 17:00

Nice article in variety

Posted: Sat., Apr. 9, 2011

For publicists, evasion overrules promotion
Celebs skip the spotlight and promo gigs

By Peter Bart

Whenever I hear someone waxing sentimental about the past, I question his memory. Events always seem happier in retrospect.

On the other hand, consider the present state of press agentry. Flacks -- that's what Variety calls them -- once were a colorful fraternity devoted to promoting the fortunes of their famous clients. Today publicists seem to be locked in their bunkers doing damage control. Their clients want to hide, not hustle. They want protection, not promotion.

I hate myself for saying this, but I prefer the old days.

Journalists shouldn't admit it, but I happen to enjoy the company of flacks. They don't make the big bucks that agents or managers rake in but they love to trade war stories, and they even pick up the check now and then. (Have you ever seen a star pick up the check?)

A memoir by an old-time press agent named Leonard Morpurgo got me thinking about all this. Morpurgo is candid about his clients: He recalls how stars ranging from Barbra Streisand to Tony Curtis orchestrated their movements so that they would be at least an hour late for engagements. The notoriously parsimonious Cary Grant once chastised Morpurgo for favoring expensive restaurants. (Grant never got the tab anyway.)

While Steve McQueen relished the fringe benefits of stardom, he heaped abuse on his press agents. In Paris, ducking the paparazzi, McQueen once gunned his Mercedes toward a photographer, hitting him with his right fender. McQueen leaped out of his car, helped the victim to his feet and asked, "Are you all right." The moment he heard "yes," McQueen was back in form, screaming at the photographer and at his press agent for not shielding him from these encounters,

By and large, the stars Morpurgo worked with seemed determined to have a good time. He recalls the keen rivalry between Peter O'Toole and Omar Sharif. While promoting a film in Paris, they competed intensely over who could bed the most girls (female interviewers of any age group counted double.)

Only a very few top stars today -- Tom Cruise and Will Smith, for example -- still travel the world to market their films. Most confine their efforts to fleeting stints at red-carpet photo ops or the occasional mini-junket. Bookers for TV talkshows are accustomed to rejection -- "He doesn't do TV," the publicist will advise.

Stan Rosenfield, a gracious man with keen expertise in PR, spent much of the past year defending the coherence of Charlie Sheen before finally tossing in the towel. Sheen's prime need was clearly therapy, not publicity. Rosenfield also reps George Clooney, who, while superbly coherent, remains basically invisible unless he can confine conversation to his personal causes in Africa.

Some PR practitioners are more confrontational, to be sure. Kelly Bush, who runs the ID firm, not only gets on the phone to argue but also encourages famously troubled clients like Paul Reubens to confront their demons (witness his well-received Pee-wee Herman show on Broadway). Then there's Sony's Steve Elzer, who made no effort to conceal the fact that a bear cub peed all over him onstage during a CinemaCon presentation. "I'm a publicist so I'm used to getting pissed on," Elzer proclaimed.

A seminal moment in cinematic non-promotion may occur in late May when the long-delayed "Tree of Life" makes its debut at Cannes. The pic features two actors who tend to avoid the interview circuit: Sean Penn and Brad Pitt. Its director, Terrence Malick, would prefer root canal to any interaction with an interviewer. Still, some fascinating questions surround the film: Why did post-production require three years? Why was special-effects guru Doug Trumbull summoned to help?

Inevitably, some projects turn into exercises in crisis management rather than promotion. This is a relatively new branch of the public-relations game, whose practitioners seem to make frequent appearances on TV interview shows explaining their sophisticated methodology. The problem is that they rarely seem to have success in applying these precepts.

Again, I hesitate to refer to the past, but the publicity practitioners of the old studios seemed to relish the process of building glamorous (albeit fictitious) auras around their contract players. To be sure, they also exercised disturbing control over the press. The old-time stars often behaved like spoiled children, but they were out there doing their jobs. They had movies to sell and careers to build.

I remember once visiting the set of an Elizabeth Taylor-Richard Burton film and watching them perform their clever games for assembled reporters. They knew they were expected to be clever and quarrelsome and to profess their extravagances, and they performed brilliantly.

But if they were around today they, too, might be told to be invisible.

Contact Peter Bart at [You must be registered and logged in to see this link.]

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Re: Stan Rosenfield

Post by Katiedot on Thu May 05 2011, 01:15

Found by Kiki on CNCU. Personally i can't wait to hear what Stan-what's-a-twitter?-Rosenfield has to say about the use of internet and social media given that none of his clients use social media or even have their own websites. But that's just me being snarky.

From Epps Online

PR CRISIS MANAGEMENT EXPERTS SHARE INSIGHT AT

EPPS/DIGITAL HOLLYWOOD CONFERENCE MAY 4

All eyes will be on the opening panel of the EPPS One-Day Conference at Digital Hollywood the morning of Wednesday, May 4, as part of Digital Hollywood’s Spring Event. The topic is PR CRISIS MANAGEMENT and will feature well known PR pros Stan Rosenfield, Joann Killeen and Erik Deutsch. Rosenfield and Killeen each recently severed relationships with high profile clients (Charlie Sheen and Nadya Suleman-”Octomom,” respectively) at the height of media frenzies when their clients proved to be unmanageable. Howard Bragman, an equally well known expert in the realm of PR controversies, will moderate.

The panel is scheduled to begin at 9:00 AM at the Ritz-Carlton Hotel in Marina Del Rey. For reservations to this and three other panels being presented by EPPS that day, contact Marilyn Finegold (310-496-4449) or log on to:

[You must be registered and logged in to see this link.] for information and registration to all of Digital Hollywood’s events May 2 - May 5.

# # #

May 4th, 2011
Ritz-Carlton Hotel
4375 Admiralty Way,
Marina Del Rey, CA 90292


Special rate of $35.00 in advance or $50.00 at the door for EPPS members only to attend this all-day event!

9:00 AM The new role of the internet and social media for CRISIS COMMUNICATIONS involving companies, products and/or celebrities.

Moderator
Howard Bragman, Founder, 15 Minutes PR

Panelists
Erik Deutsch: Principal, ExcelPR Group
Joann Killeen, President, Killeen Furtney Group
Stan Rosenfield, President, Stan Rosenfield & Associates

10:45 AM
Best use of the internet & social media for PROMOTIONS/MARKETING of movies, TV shows & DVD’s. Moderator
Chris Marlowe, Content & Communications Strategist

Panelists
Erik Bright, CEO & President, Prodigy PR
Karen Herman, Director of the Archive for American Television
Jason Wonacott, Wonacott Communications

LUNCH 12:00 - 1:30

1:45 PM
How to create online COMMUNITIES to inform and involve users with entertainment products in advance of distribution.

Moderator
Zach Colvin, SVP, Allison & Partners SF office, Moderator

Panelists
Brian Altounian, CEO, WOWIO
Kyle Ford, Director of Partner Design & Development, Ning
Jennifer Fader, Vice President, eMedia, Rogers and Cowan
Ajay Shah, CEO/Founder, Spot411
Rosabel Tao, SVP, Corporate Communications, MySpace

3:15 PM
How to use internet and digital media to communicate key messages to promote movies, TV shows & DVD’s.

Moderator
Sallie Olmsted, APR, Executive Vice President, Convergence, Rogers and Cowan, Moderator


Panelists
Alexis Howerton, Chief Creative Officer, Shoehorn Enterprises
Cindy Ronzoni, Founder and CEO, Social Spread Media
Jon Vidar, Executive Director, Counterspill
Karen Woodward, Freelance social media manager and writer

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Re: Stan Rosenfield

Post by Dexterdidit on Thu May 05 2011, 02:22

Stan is getting around. Now he doesn't have to worry about charlie he must have plenty of free time.

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Re: Stan Rosenfield

Post by fluffy on Thu May 05 2011, 13:46

Dex, I think Stan's free time is just about up! He's going to have his hands full....I've a feeling in my water!!!!

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Re: Stan Rosenfield

Post by Maggy on Mon Jan 02 2012, 01:33

Heard it through the grapevine that today is Stan's birthday.

Happy Birthday, Stan!
May the Lord bless him with many more years of good health
and happiness Drink 3

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Re: Stan Rosenfield

Post by melbert on Mon Jan 02 2012, 03:14

So, Stan's a New Year's baby. Cool! Happy Birthday Stan!

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Re: Stan Rosenfield

Post by it's me on Mon Jan 02 2012, 09:19

Maggy wrote:Heard it through the grapevine that today is Stan's birthday.

Happy Birthday, Stan!
May the Lord bless him with many more years of good health
and happiness Drink 3

I'm with you, Maggy

endless good health and happiness! Give Flowers2


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-nice pic, Maggy Hello!

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Hey

Post by kathy001 on Tue Apr 10 2012, 01:16

How are you

I recently opened a flesh retail store in downtown Chicago. So excited!

But it's kinda on a street that nobody notices really. So i found a publicist or PR firm to create some buzz about my
store... I found these guys youtube.com/watch?v=iQDGUKRBnQg"
but they seem really pricy!

Any suggestions to students or affordable publicists
who might be able to get the media attention?

p.s. Any recoomendation PR will be appreciated!

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Re: Stan Rosenfield

Post by it's me on Tue Apr 10 2012, 01:27

hi!
[You must be registered and logged in to see this link.]
this is an interesting link

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Re: Stan Rosenfield

Post by Katiedot on Mon Jan 07 2013, 16:23

I'm never too sure when people use 'vet' - do they mean veteran or veterinarian?

[You must be registered and logged in to see this link.]

PR Vet Stan Rosenfield Hires Son Zach To Develop Corporate, Sports Divisions At SRA

By MIKE FLEMING JR. | Monday January 7, 2013

Zach Rosenfield has joined the PR firm of Stan Rosenfield & Associates, where he will develop a corporate entertainment department and create a sports division. He will continue to work with non-scripted talent and on the day-to-day representation of producers, production companies, directors and writers.

The younger Rosenfield resigned at Prodigy Public Relations to make the move. He represents sports based clients including athletes, brands and broadcasters, as well as release campaigns for television shows, feature films/documentaries that have a sports-based theme. Rosenfield will continue to rep clients that include Shark Tank’s Daymond John, marathon icon Scott Jurek, ESPN college football analyst and Oscar winning docu maker Ed Cunningham, filmmaker, Anne Buford and others.

SRA has a showbiz client list that includes George Clooney, Robert De Niro, Danny DeVito, Morgan Freeman, Taylor Hackford, Dennis Haysbert, Alton Brown, Courtney Hansen, Kit Harington, John Goodman, Kelsey Grammer, Lori McCreary, Helen Mirren, Rhea Perlman, Geoffrey Rush, Adam Savage & Jaime Hyneman, Rob Schneider, David Steinberg and Larry Thompson.

Company president Stan Rosenfield stated “Zach brings to our table the perfect complement of credentials to further develop these two departments which will further augment our existing talent client base.

Before joining Prodigy, Zach Rosenfield was head of entertainment at Fifteen Minutes Public Relations.

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Re: Stan Rosenfield

Post by Maggy on Mon Jan 07 2013, 18:46

Thanks for that info, Katie.

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